MACY’S

Department: Credit Loyalty
Postion: Art Director

In my role as Art Director, I was tasked with maintaining cohesive brand messaging and storytelling across various print and digital platforms. This involved supervising photoshoots and the development of visual content, as well as designing and creating mock-ups for mobile UI to guarantee a user experience that reflected the brand's vision and identity.

Spring Credit Card Loyalty Program

Spring Credit Card Loyalty Program

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TFS Promo Video

In the development of the "THANKS FOR SHARING" promo video, my responsibilities centered on serving as the lead designer for storyboarding. This role necessitated close collaboration with the video department throughout the pre- and post-production phases.

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